PART 1
The Real Cause of Why You Get in Your Own Way

..and the ugly truth about why you’re underperforming, on the verge of burnout and not where you want to be.

Frustrated that (to your own standards) you’re underperforming? That you’re not where you know you could be?

If yes, I might have just the solution for you.

This is not a ’fake it til you make it’ or a positive-thinking boot camp. It’s not a productivity hack or a time-management system either. What I am about to share with you is not even intuitive (maybe that’s why it’s still misunderstood by the gurus). 

This is about rewiring your brain, resetting your inner software by going deep into the corners of your brain, and flip on a switch that may have been turned off for your entire life. Unlocking the hidden potential you knew was there, but could never access.

This is about you ending overwhelm and getting unstuck. It’s about you not being paralyzed by failure or setbacks any longer and finally getting out of your own way 

It’s about you having less breakdowns and more breakthroughs.

This is for all the ultra-ambitious highly-driven women. Women in C-suite positions, executives and elite professionals who started their journey to make an impact through their work, wanting to leave a legacy, but somehow ended up on the verge of burnout and secretly desiring to walk away from all the success they’ve had.

I want you to know that it’s not your fault. You didn’t know better. 

And I get it.

I was you.


As a young woman, working as a professional dancer, I bought the ”success is earned through blood, sweat and tears” belief. Sure, it allowed me to receive not only Sweden’s biggest scholarship for young dancers but also the biggest scholarship in Europe. 

That same mindset later got me through business school, an MBA, while working full time, while raising babies…AND also being one of their best students being offered a top job in the financial markets - one year before finishing my studies (high-achiever much?).

At what cost though? 

I was constantly on ”hustle mode” and couldn’t be fully present with my kids. ”Mom, you’re not listening” - was my kids go-to phrase…

I was constantly exhausted and between the caffeine shots and the internal ’pep-talks’ I’d find myself staring blankly into empty space - lost in a mental fog.

I was hustling hard for the next career achievement and didn’t have time nor patience for my friends.

I was secretly resenting my boss because I could feel that I was barely scratching the surface, that I had way more potential, but the structure of the corporate world kept me locked in a box that I didn’t fit in…

…and that was suffocating.


At the height of my career, I was managing a multi-billion dollar portfolio, trading in bonds and currencies, and speaking with the biggest investors in the world. I was being headhunted by competitors and to say that I was highly successful is an understatement.

Still, I felt like I was underperforming.

Still, I felt unfulfilled.


It took me 10 years to finally have the insight that a successful career didn’t equal fulfillment …and that working my ass off didn’t equal more impact or influence.

I admit I’m (I was) a slow learner. But if you’re not careful you’ll be trading your one precious life for a false sense of security and safety.

99% of people do exactly that.

They work HARDER, hustle, grind and push more...or worse ’fake it til they make it’ hoping that one day life will feel fulfilling.

My ’doing’-mindset was killing me from the inside out.

Yet, everywhere I looked for guidance I got the same message. ”You have to plan better and become more effective” - that’s the trick to freedom and fulfillment…so I became a planning ninja and executed diligently. 

Other gurus told me ”You have to manage your time better”…so I blocked my calendar like a pro and timed my work a la pomodoro-style and strived for work-life balance (whatever that means...insert huge eye-roll here) - still the same old me creating the same old results.

”No, you have to embrace your feminine side!” - the gurus said…so I unleashed my feminine energy and toned down my masculine energy… which after a while just felt like putting on a costume that didn’t feel like me at all. 

The thing is I didn’t want to have to work so hard (oh the effort!) to just feel OK. Because at the end of the day, that’s all I wanted. 

To feel OK. To feel fulfilled. To feel like all the hard work was worth something.

My greatest fear was that I’d burn down everything I had worked so hard for. Some days that’s all I wanted to do - to walk away. The worst part about that was the thought of having to look my kids in the eye and say ”All these years that I was not present…was for nothing”, that was soul-crushing.


One day everything changed though and created such a paradigm shift in my internal world that life would never be the same again.

Once you see something at a profound level (and we can call it a spiritual awakening because seriously that is exactly what it was for me) then change happens at full speed. Exponential change.

It all started with me being willing to go against conventional wisdom. It started with me making the decision that something had to change.

What surprised me most was that feeling fulfilled and reaching my full potential, something I had strived hard for, for decades, was suddenly easier than what I expected.

The hardest part was letting go of all the limitations and false beliefs that I had acquired through the years. The ’unlearning’ of our society’s idea of success and hard work.

It’s just not true that the harder you work, the more success you’ll have.

It’s also not true that you can plan your way to success or ”think positive”-your way to success (this is the most pervasive myth out there).

I’ll show you how to eliminate the crippling self-doubt, fear and overwhelm and show you how to get out of your own way to achieve anything you want…

…without the burnout.

…without the hustle or the ’fake it til you make it’ mindset.

...without sacrificing your family.

I’ll show you how to operate at peak levels even if you’ve been faking it for years.

You will learn how to dial in your mindset and harness your mental powers to create a new way of BEING that works FOR you, not against you.

You’ll learn how to work at full speed, unleash your creativity and lead from your highest level without sacrificing your personal life.

The best part? You’ll learn how to feel FULFILLED and thrive even in the most challenging situations, without having to use force or willpower.

NEXT: Have you ever been told that the reason you're unfulfilled and not operating at peak level is because you need to find your "purpose"?



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